The Problem of Domain Ownership

Definitely a problem (maybe a PSA)
I think this week’s newsletter might be more of a Public Service Announcement.
Sure… there’s a lot going on in the world of online marketing…
Google is coming out with an Amazon Echo killer to move themselves

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Helps more people enjoy food and drink on the patio

Helps more people enjoy food and drink on the patio.
I was walking down the street the other day with a friend and colleague.
He said… “Hey, you want to check out the work Kevin’s doing for the patio at Cheers?” (not

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72 Percent Think They are Savvy

Last week.
I read an article about the history of “lead-generation.”
In short… generating “leads” is a business that goes back to the Roman Empire.
Romans would trade information.
And I get it… In lower transaction- more volume businesses the term “lead” is seldom

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Slow Quick Fast and Gradual

These are the words to describe the pace of change on the internet.
And more importantly how these changes affect us… the movers and shakers… the small business owners.
A few highlights…
Social Media.
As I have been saying for two years now.. Twitter

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Free Cheese

The only free cheese is in the mouse trap.
Hey
Everyone loves quotes right?
So let’s start this week’s newsletter with a quick quote.
I heard this one while listening to a guy named Randy Gage being interviewed.
“The only free cheese is in the

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Your VR Presence

Today.
Another “Crystal Ball Edition.”
As the next version of the web slow creeps up on us. 
In 2014 Facebook bought a company called Oculus. Their flagship product… Rift… is a virtual reality headset.
It’s on sale now.
VR is the next version of the

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Google Rank Brain is Coming

Think about this…
Using the internet to find information is really not that old.
Compared to how long people of the world have sought out information… Searching Online and Google are infants.
That’s why the changes happen fast and furious.
In the early days…

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New Ad Change for Google

Google’s Latest Change & What it means
I got word of this a few weeks ago.
My buddy Kyle, at NH Strategic Marketing reminded me about this Friday morning.
Here’s Google’s change…
When you search on a desktop you will no longer see the

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Networking Tips – Better Call Paul – Big IT Guy Mistakes

In this episode of Mike D.’s Marketing Mix.  The Story of “Better Call Paul” and how you can network to be “they guy (or girl).” Then, The HUGE Mistake Small Biz Owners Make With “IT Guys.” Plus, the Facebook Faucet.

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Facebook Marketing Faucet

I was having lunch with a sharp business woman, Cami Baker’s her name.
We met networking back in 2009 and have stayed in touch.
We were talking marketing.
The conversation moved over to Facebook Marketing.
Mainly Facebook Ads.
I was showing her some campaigns…
One of

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