Local Search Engine Optimization | Basic | Premium | Deluxe |
---|---|---|---|
Perform Audit of Business Listing | |||
Audit listings for accurate and complete NAP (business name, address and phone number) and business information |
✓
|
✓
|
✓
|
Research business citations and reviews in local business listings on each search engine to ensure accuracy |
✓
|
✓
|
✓
|
Create/Optimize Local listings – Google Places, Yahoo! Local, Bing Local & Yelp |
✓
|
✓
|
✓
|
Ensure owner verification of local listing |
✓
|
✓
|
✓
|
Perform keyword analysis of best ranking listing and adjust all accordingly |
✓
|
✓
|
✓
|
Ensure website matches listing information and NAP inclusions |
✓
|
✓
|
✓
|
Run a Competitive Analysis using citation sources and review sites in order to develop local strategy |
✓
|
✓
|
|
Content and Multimedia | |||
Generate Keyword business description for snippets and directory submissions |
✓
|
✓
|
|
Guide in the creation of a 30 second video describing your company to be included to local listings where allowed (cost of video not included) |
✓
|
||
Develop strategy for Google Coupons and other offers if applicable |
✓
|
||
Citations (Business Mentions on the Internet) | |||
Citation submission to data providers* such as Yellow Pages, Super Pages |
✓
|
✓
|
|
Citation submissions to local search engines* |
✓
|
||
Citation submissions to locally focused directories* |
✓
|
||
Citation submissions to industry focused directories |
✓
|
||
Citation submissions to local blogs |
✓
|
||
Creation of profiles on social sites (Sites in categories: Bookmarking, Business, Community, Information, and News) |
✓
|
||
Addition of business listing in 411, online yellow pages, cell phone 411, and in-car gps systems. |
✓
|
||
Reputation Management & Reviews | |||
Support Reputation Management by posting comments on sites like Insider Pages and Mojo Pages |
✓
|
||
Help create a Review infrastructure |
✓
|
||
Reporting | Basic | Premium | Deluxe |
Google Analytics Reporting for site usage, traffic, referring sites, etc. |
✓
|
✓
|
✓
|
Ranking Report |
✓
|
✓
|
✓
|
Periodic Review and Consultation |
✓
|
✓
|
✓
|
Google Analytics Goals and Campaign |
✓
|
||
Ongoing Work | Basic | Premium | Deluxe |
Keeping up with everything listed as up front work. |
✓
|
✓
|
✓
|
Management of Local Search Engine Marketing Campaign |
✓
|
✓
|
✓
|
Report on current rankings for targeted keywords. |
✓
|
✓
|
✓
|
Creation of high quality backlinks. |
✓
|
✓
|
|
Articles submitted to article directories (2 per month) |
✓
|
||
Social bookmarking of your site to top 10 bookmarking sites (digg, reddit, ect…) |
✓
|
||
All Rights Reserved | Cyberspace to Your Place |