Google Adwords Click to Message

November 23, 2016
Mike Dolpies

 I like to stay on top of the developments with Google Adwords.

Over the years Google has kept adding various ad extension options for us to use.

So… you can add specific content or a specific call to action.

You can highlight your reviews and ratings.

You can draw attention to your website or location.

You can have a phone # extension to drive calls.

And one of their newest…

Click to Message.

So you can drive your ads to a text message.

And of course you can serve these on mobile.

As I’ve been saying… messaging is a new form of lead generation.

Google just copied Facebook on this one.

Naturally, you want to be able to return the message… OR… have your Chatbot ready. My Chatbot has already handled a few conversations. Then, I jumped in to finish the chat.

I’m building chatbots for some clients too.  Email me and we can talk about this.

Anyway… back to Google and Adwords.

With so many searches being done on mobile now.

Having a Google Ads Strategy is more important than ever.

Why? Because space is limited and Google is serving ads on top of organic results.

About the author

Mike Dolpies Mike Dolpies (aka Mike D.) owns “Ocean View Publishing, LLC” - a diverse media/Internet Marketing and Consulting Company. He started his first business when he was just 18 years old. By the time he was 23 that business had generated well over a Million Dollars in sales and was consistently in the top 20% of its industry. He's the Author of 6 different books. His first book, “Motion Before Motivation, The Success Secret That Never Fails,” became a bestseller on He's been a guest on the Fox Morning News several times and has been written about in many newspapers. His work has also appeared on and Fox

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