Facebook Local Search
Facebook just released some new search tools that allow users to more easily find local places and services.
Some screenshots below.
The key points here…
- Having your Facebook Page up-to-date and categorized correctly.
- Make sure your page is verified. Depending on when you set up your page it may or may not be verified. Check your page settings.
- Review and ratings will be front and center.
- Eventually, there will be a Facebook Ad objective to show up in Facebook search.
This is Facebook’s way of moving in on Google’s search and search ads dominance.