Email Marketing a Mobile Marketing and Small Business Marketing Secret

September 04, 2013
Mike Dolpies

It seems like at least once a month a read a report reconfirming the power.

That’s the power of email marketing.

Some recent facts…

Email Open Rates are Actually UP.

Why?

Because more and more smartphones allow users to open email on the go.

Instead of the “pile up” affect it seems like folks are basically managing their email as it comes.

And even though it’s “So 90’s” – email marketing is actually a key “Mobile Marketing” strategy.

In fact – email helps drive Mobile App engagement when combined with “Push Notifications.”

Billions of emails are sent each day.

Ironically Facebook sends the most emails a day.

Yup – the Social Network that (according to some fake social media gurus) made email marketing obsolete sends the most.

Plan?

Gather your list of clients/customers and past customers.

Use a decent lead-gen offer on your website to build your list.

Email frequently.

Wash, rinse and repeat.

Email marketing is one part of a solid internet marketing mix.

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About the author

Mike Dolpies Mike Dolpies (aka Mike D.) owns “Ocean View Publishing, LLC” - a diverse media/Internet Marketing and Consulting Company. He started his first business when he was just 18 years old. By the time he was 23 that business had generated well over a Million Dollars in sales and was consistently in the top 20% of its industry. He's the Author of 6 different books. His first book, “Motion Before Motivation, The Success Secret That Never Fails,” became a bestseller on Amazon.com He's been a guest on the Fox Morning News several times and has been written about in many newspapers. His work has also appeared on Entrepreneur.com and Fox Businsss.com