Email Marketing a Mobile Marketing and Small Business Marketing Secret
It seems like at least once a month a read a report reconfirming the power.
That’s the power of email marketing.
Some recent facts…
Email Open Rates are Actually UP.
Because more and more smartphones allow users to open email on the go.
Instead of the “pile up” affect it seems like folks are basically managing their email as it comes.
And even though it’s “So 90’s” – email marketing is actually a key “Mobile Marketing” strategy.
In fact – email helps drive Mobile App engagement when combined with “Push Notifications.”
Billions of emails are sent each day.
Ironically Facebook sends the most emails a day.
Yup – the Social Network that (according to some fake social media gurus) made email marketing obsolete sends the most.
Gather your list of clients/customers and past customers.
Use a decent lead-gen offer on your website to build your list.
Wash, rinse and repeat.
Email marketing is one part of a solid internet marketing mix.