Facebook Graph Search
Today Facebook announced “Graph Search.”
Designed to give you “answers” not just links.
Facebook Graph Search is in very early Beta.
A completely personalized feature that is unique to each user.
As always Facebook is rolling this out as a new tool for users.
Time will tell how advertisers can use it.
Any search that can not be answered by the graph will default to Bing.
The end game could be users never having to leave Facebook.
One more take away… Make sure you’re optimizing for Bing not just Google.